Collection: U N I T 4

D & I [ D e s i g n H e r o ]

U4:: "You are asked to design a visual identity for a Design Hero of your choice. This artist/designer may be anyone from any field of art and design, past or present—a graphic designer, an artist, or a photographer, an architect, a furniture designer, a typographer, a product designer, a fashion designer, a film maker, etc… anyone you really admire and who greatly inspires you — but it should be an artist/designer with a recognised cultural influence and whose body of work has impacted on our society"

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t h o u g h t  p r o c e s s 

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Choosing my design hero was an easy choice. Wes Anderson is someone I’ve always admired and he was one of the main reasons I wanted to study moving image. 

When doing my research, I had to keep reminding myself that this was ‘research’ as this was the perfect excuse to ‘binge’ watch all his films again and youtube every interview. After doing a solid few days of research, I came to the conclusion that since his style and approach was so distinctive and recognisable, I could really do anything for this brief - making it somewhat easier and harder at the same time. 

It came down to two solid ideas; creating a ‘How to be part of WES’ WORLD’ starter pack or using his style to create a recipe book / video. After the crit, I decided to go with the starter pack idea, as I discovered the recipe video had already been done by many people. 

The starter pack was a checklist of things to make yourself become like one of Wes’ characters / be in the mindset. It is in video form, yet the concept is that it is a book and the video is a live version of the book. 

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f i n a l  o u t c o m e

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